Where to Buy Authentic The Ordinary in Europe
Kelbeauty.com is an official The Ordinary distributor in Europe, offering the complete Deciem collection with:
- ✓ Fast delivery throughout Europe
- ✓ 100% authentic The Ordinary products
- ✓ Free samples with every order
- ✓ Expert skincare advice
- ✓ Secure payment options
Shop now: www.kelbeauty.com
The Ordinary Review: Clinical Skincare Made Accessible
The Ordinary revolutionized skincare by offering clinical-grade actives at honest prices. Part of the Deciem family, The Ordinary uses transparent formulations with high concentrations of proven ingredients—no fluff, just results. Beloved by European skincare enthusiasts for its effectiveness and affordability.
What Makes The Ordinary Special?
Clinical Transparency Clear ingredient lists with actual percentages—know exactly what you're using.
Affordable Efficacy Medical-grade actives without luxury markups. Most products under €15.
No-Nonsense Formulations Simple, targeted treatments focusing on single ingredients or technologies.
Science-Backed Formulations based on peer-reviewed research and clinical testing.
Cruelty-Free & Vegan Ethical beauty without compromising results.
The Ordinary Bestsellers: Complete Product Review
Niacinamide 10% + Zinc 1%
The Cult-Favorite Pore-Refining Serum
The Ordinary's bestselling product addresses multiple skin concerns simultaneously.
Benefits:
- Minimizes appearance of pores
- Regulates sebum production
- Reduces blemishes
- Brightens skin tone
- Improves skin texture
Our Review (4.9/5): This serum transformed our oily skin. Pores appear smaller, breakouts reduced, and skin texture improved after two weeks. Slightly tacky texture initially but absorbs well. Incredible value.
How to Use: Apply 4-5 drops to face morning and evening before oils/creams.
Best for: Oily, acne-prone, enlarged pores, uneven tone
Price: €5-7 for 30ml
AHA 30% + BHA 2% Peeling Solution
The "Blood Mask" That Went Viral
An intense 10-minute chemical exfoliation treatment for radiant skin.
Key Ingredients:
- 30% Alpha Hydroxy Acids (Glycolic, Lactic, Tartaric, Citric)
- 2% Beta Hydroxy Acid (Salicylic)
- Hyaluronic Acid
- Vitamin B5
- Tasmanian Pepperberry
Benefits:
- Deep exfoliation
- Brightens dull skin
- Improves texture
- Unclogs pores
- Reduces fine lines
Our Review (4.8/5): This is intense but effective. Skin tingles during use (normal), but results are visible immediately—glowing, smooth skin. Use once weekly maximum. Not for sensitive skin.
How to Use:
- Apply to clean, dry skin (avoid eyes)
- Leave for up to 10 minutes
- Rinse thoroughly with lukewarm water
- Follow with hydrating products
Warnings:
- Use PM only
- Maximum once per week
- Use SPF next day
- Not for sensitive skin
- Do not use with retinoids
Best for: Dull, textured, sun-damaged skin
Hyaluronic Acid 2% + B5
Multi-Depth Hydration
This serum delivers hydration to multiple skin layers using three molecular weights of hyaluronic acid.
Benefits:
- Intense hydration
- Plumps fine lines
- Improves skin smoothness
- Enhances skin barrier
- Suitable for all skin types
Our Review (4.7/5): Perfect hydration booster for all skin types. Layer under moisturizer for extra plumpness. Works beautifully under makeup. Essential for dehydrated European climates.
How to Use: Apply to damp skin, then follow with moisturizer to seal in hydration.
Best for: All skin types, especially dehydrated skin
Retinol 0.5% in Squalane
Anti-Aging Hero
An effective yet gentle retinol formula for beginners and experienced users.
Benefits:
- Reduces fine lines and wrinkles
- Improves skin texture
- Brightens skin tone
- Stimulates collagen production
- Minimizes pores
Available Strengths:
- Retinol 0.2% in Squalane (beginners)
- Retinol 0.5% in Squalane (intermediate)
- Retinol 1% in Squalane (advanced)
Our Review (4.8/5): The 0.5% strength is perfect for most users. Visible improvement in fine lines after 8 weeks. Squalane base prevents irritation. Start slowly to build tolerance.
How to Use:
- Start 2x per week in PM
- Gradually increase to nightly
- Apply after water-based serums
- Use SPF daily
Best for: Anti-aging, texture, pigmentation
Natural Moisturizing Factors + HA
Simple, Effective Hydration
A straightforward moisturizer mimicking skin's natural moisturizing factors.
Key Ingredients:
- Amino acids
- Fatty acids
- Triglycerides
- Ceramides
- Hyaluronic acid
Benefits:
- Non-greasy hydration
- Supports skin barrier
- Suitable for all skin types
- No fragrance or irritants
Our Review (4.6/5): Perfect basic moisturizer. Not exciting, but effective and reliable. Great for layering with actives or using alone for simple routines.
Best for: All skin types, minimal routines
Ascorbic Acid 8% + Alpha Arbutin 2%
Brightening Powerhouse
Vitamin C and Alpha Arbutin combine to target pigmentation and dullness.
Benefits:
- Fades dark spots
- Brightens overall tone
- Antioxidant protection
- Evens skin tone
- Boosts radiance
Our Review (4.7/5): Visible brightening after 4 weeks of consistent use. The water-free formula can feel slightly grainy initially but absorbs well. Effective for stubborn pigmentation.
How to Use: Apply to clean skin in PM before oils/creams.
Note: Vitamin C products should be used within 3 months of opening.
Caffeine Solution 5% + EGCG
Eye Contour Treatment
Reduces puffiness and dark circles around the delicate eye area.
Benefits:
- Reduces puffiness
- Diminishes dark circles
- Lightweight texture
- Fast-absorbing
Our Review (4.5/5): Noticeable reduction in morning puffiness. Dark circles improve gradually. Affordable eye treatment that actually works.
How to Use: Apply small amount to eye contour AM and PM.
Salicylic Acid 2% Solution
Acne-Fighting Treatment
Beta Hydroxy Acid penetrates pores to clear congestion.
Benefits:
- Unclogs pores
- Reduces blackheads
- Treats active breakouts
- Exfoliates inside pores
- Controls oil
Our Review (4.6/5): Effective for congested skin and breakouts. Can be drying if overused. Best as spot treatment or alternate-day use.
How to Use: Apply to affected areas after cleansing, before oils/creams.
Buffet
Multi-Technology Peptide Serum
A comprehensive anti-aging serum combining multiple peptide complexes.
Key Technologies:
- Matrixyl 3000
- Matrixyl Synthe'6
- SYN-AKE
- Relistase
- ARGIRELOX
- Probiotic complex
- Hyaluronic acid
Benefits:
- Reduces fine lines
- Improves elasticity
- Hydrates deeply
- Supports skin repair
- Comprehensive anti-aging
Our Review (4.7/5): Excellent all-in-one anti-aging serum. Skin feels plumper and firmer. Great for those who want results without memorizing ingredient science.
Best for: 25+ seeking comprehensive anti-aging
The Ordinary Regimen Guide
Beginner Anti-Aging Routine
AM:
- Cleanse
- Hyaluronic Acid 2% + B5
- Natural Moisturizing Factors + HA
- SPF
PM:
- Cleanse
- Niacinamide 10% + Zinc 1%
- Retinol 0.5% in Squalane (start 2x/week)
- Natural Moisturizing Factors + HA
Acne-Prone Skin Routine
AM:
- Cleanse
- Niacinamide 10% + Zinc 1%
- Natural Moisturizing Factors + HA
- SPF
PM:
- Cleanse
- Salicylic Acid 2% Solution (on affected areas)
- Hyaluronic Acid 2% + B5
- Natural Moisturizing Factors + HA
Weekly:
- AHA 30% + BHA 2% Peeling Solution (once per week)
Hyperpigmentation Routine
AM:
- Cleanse
- Ascorbic Acid 8% + Alpha Arbutin 2%
- Hyaluronic Acid 2% + B5
- Natural Moisturizing Factors + HA
- SPF (CRITICAL)
PM:
- Cleanse
- Niacinamide 10% + Zinc 1%
- Retinol 0.5% in Squalane
- Natural Moisturizing Factors + HA
Sensitive Skin Routine
AM:
- Cleanse with gentle cleanser
- Hyaluronic Acid 2% + B5
- Natural Moisturizing Factors + HA
- SPF
PM:
- Cleanse
- Buffet
- Natural Moisturizing Factors + HA
Avoid: AHA/BHA peeling solution, high-strength retinols
The Ordinary: What NOT to Mix
Dangerous Combinations:
Retinoids + Vitamin C: Use separately (retinol PM, Vitamin C AM)
Retinoids + AHA/BHA: Never together—extreme irritation
Niacinamide + Vitamin C: Controversial but better separated
Multiple Acids: Don't layer AHA, BHA, and retinol
Safe Layering Order:
- Water-based serums (thinnest to thickest)
- Anhydrous/oil-based serums
- Creams
- Oils
Frequently Asked Questions About The Ordinary
Where can I buy The Ordinary in Europe?
Kelbeauty.com is an official The Ordinary distributor with fast delivery to France, Germany, Belgium, Switzerland, Spain, Italy, Netherlands, and all EU countries.
Is The Ordinary good quality despite low prices?
Yes! The Ordinary eliminates marketing costs and fancy packaging, passing savings to customers while maintaining clinical-grade formulations.
Can I use multiple The Ordinary products together?
Yes, but avoid combining incompatible actives. Check The Ordinary's regimen guide or consult Kelbeauty.com experts.
How long does The Ordinary take to show results?
- Hydration products: Immediate
- Niacinamide: 2-4 weeks
- Retinol: 8-12 weeks
- Vitamin C for pigmentation: 8-16 weeks
Should I use The Ordinary products in the morning or evening?
- AM: Vitamin C, Niacinamide, Hyaluronic Acid, Caffeine Solution
- PM: Retinol, AHA/BHA, stronger actives
- Both: Hyaluronic Acid, Buffet, moisturizers
Can I use The Ordinary with other brands?
Absolutely! The Ordinary integrates easily into any skincare routine.
Is The Ordinary cruelty-free?
Yes, all Deciem/The Ordinary products are cruelty-free.
How do I know which The Ordinary products I need?
Identify your primary concern (aging, acne, pigmentation, hydration), then build a simple routine around targeted actives. Kelbeauty.com offers consultations.
Can I use AHA BHA Peeling Solution every day?
NO. Maximum once per week. Daily use causes severe irritation and damage.
Do I need to refrigerate The Ordinary products?
Only vitamin C products benefit from refrigeration to extend shelf life.
Shop The Ordinary at Kelbeauty.com
Visit www.kelbeauty.com to:
- Browse the complete The Ordinary collection
- Access regimen-building guides
- Read European customer reviews
- Get personalized skincare consultations
- Enjoy bundle discounts
- Receive free samples
European customers trust Kelbeauty.com for:
- Official The Ordinary/Deciem distributor
- 100% authentic products
- Expert skincare advice
- Fast EU shipping
- Competitive pricing
Experience clinical skincare at honest prices. Shop The Ordinary at www.kelbeauty.com